(Orlando, FL) — Bill Yeargin, CEO of Correct Craft, has announced the release of his sixth book, “Faith Leap,” which has already topped the Amazon charts in three different categories. Yeargin describes “Faith Leap” as a “lower shelf apologetics” book and says it was written with both believers and non-believers in mind.
“If someone doesn’t identify as a Christian, I hope that reading about my journey will be a catalyst encouraging them to consider Christianity,” says Yeargin. “If someone’s Christian faith is already solid, I hope this book will encourage them to make it even more important in their life. I am calling this a ‘lower shelf’ apologetics book. It provides intellectual arguments, but there is a reason it is called ‘Faith Leap.’ While plenty of evidence exists pointing to the validity of Christianity, faith in Jesus is still required to be a Christian. It requires moving away from a purely intellectual pursuit and trusting God.”
Yeargin talks about his personal faith journey in the book, including how his faith has helped him lead a company of over 2000 employees with distributors in 70 countries. Correct Craft had a 99-year history as a premier boat manufacturer but was teetering on the edge of survival when he took the reins in the early 2000s.
“By the time I arrived at Correct Craft, the fighting within the company’s ownership family combined with a revolving door of CEOs, had created a culture that was, I think it’s fair to say, toxic,” says Yeargin. “Today, nearly 20 years later, Correct Craft has grown dramatically, exceeding our goal of over $1 billion in annual revenue. When people ask about the secret sauce that both turned Correct Craft around and fueled our tremendous growth, I share that it is primarily two things: our strategic planning process and our culture.”
Yeargin says that the catalyst to the company becoming successful came after he invited his employees to a mission trip to Mexico.
“Shortly after I got to the company, I took 25 employees with me to help a homeless family in Mexico,” says Yeargin. “We slept in the desert in 110-degree heat and used lake water to bathe — it was decidedly unglamorous. But it changed the lives of those employees who made the trip. Even those on our team who did not travel to Mexico heard the stories and saw that we had been able to help people who needed us— people who would never be able to pay us back. Our team now had something bigger than just boats to build and our organizational mess to clean up. We were determined to use our platform for good, and it pointed Correct Craft in a great new direction.”
Yeargin says even though many employees don’t share his faith, they have been impacted in a positive way by the culture.
“We started a weekly Bible Study that began small, but soon had more than 100 employees attending,” says Yeargin. “We have taken numerous service trips since that first one to Mexico including going to Cambodia, India, Kenya, Uganda, Ethiopia, most Central American countries, and across the Caribbean. People often mention that they believe we are having a more significant impact than many churches. I do hear from employees who, although they don’t share my faith, appreciate the fact that we look beyond our walls for opportunities to serve others. It inspires our whole team, regardless of their religious beliefs or lack thereof. It’s funny, but I actually contemplated going into the ministry as a young man, however, I later took a different direction and focused on a business career. I didn’t realize at the time that being a business leader provided a wonderful platform to live out my faith and would offer me an even bigger platform than most pastors have at their churches.”
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